When Laurie Baker joined Camden Property Trust in 1999, most apartment complexes didn’t have a website. With out centralized data, substantial condominium landlords tediously named on-web site staff for updates on occupancy or leasing at their attributes. Possible citizens relied on term-of-mouth or print ads to master about new initiatives.
But Baker joined the Houston-based national apartment developer just as the world-wide-web was revolutionizing the field. Baker helped to oversee Camden’s embrace of technologies, together with rolling out 1 of the industry’s very first web-centered residence administration systems and just one of the to start with online profits management units that authorized the enterprise to handle its countrywide portfolio a lot more successfully.